Hydrow is one of "Oprah's Favorite Things"

November 3, 2021

Hydrow, the connected fitness rower, made it onto Oprah's highly coveted annual list.

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"Umm wow." Guide Beauty in BuzzFeed

October 22, 2021

BuzzFeed featured Guide Beauty's ergonomically-designed beauty tools in a video, showcasing how one woman was able to do her own makeup for the first time in 20+ years!

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TeakOrigin, a Finalist in Fast Company's Innovation by Design Awards

September 30, 2021

We are thrilled to announced that our work with food data company TeakOrigin has been honored as a finalist in General Excellence for design.

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The Next British Icon: the EV chargepoint

September 15, 2021

The UK Department for Transport has enlisted PA Consulting and the Royal College of Art to create an iconic British design for electric vehicle charging stations.

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Olympic Ingenuity

August 24, 2021

A Different Look at the Olympics: Behind the Scenes Stories of Design and Innovation Olympic inspiration doesn't end with the Games. Beyond feats of athleticism and stories of triumph, the Olympic Games provide a platform for remarkable innovations..

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How would you redesign the rowing machine?

August 19, 2021

The CEO and founder of Hydrow, Bruce Smith, talks with Scott Kirsner about his vision and the team he put together to make it happen. Watch the video on Innovation Leader.

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Insight & Inspiration • May 2021

May 26, 2021

This is what we're reading. The best innovation stories from around the web.

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World Changing Idea: Wellbeing Automated Call Service

May 24, 2021

Speeding up support for over 50,000 vulnerable people shielding at home from COVID-19, PA’s WAC was recognized as a finalist in Fast Company’s 2021 World Changing Ideas Awards.

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How medical device and service designers balance form and function with regulatory compliance

May 20, 2021

Medical design is an equally challenging and rewarding field. Here are three key design considerations to make when bringing new technologies and services to market.

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Essential won two iF DESIGN AWARDS 2021

May 13, 2021

We are thrilled to announced that our team has been awarded two iF Design Awards for our work with food data company TeakOrigin and accessible cosmetics brand Guide Beauty.

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