Working smarter to reach vulnerable people faster


With over 50,000 vulnerable people shielding at home during the COVID-19 pandemic, Hampshire County Council in the United Kingdom urgently needed to understand their support needs. In just seven days, our colleagues at PA Consulting developed and launched a Wellbeing Automated Call Service (WACS), dramatically enhancing the council’s capacity to do this. Used in conjunction with live call handlers, WACS let the council reach its shielded residents in a fraction of the time it otherwise could have. This helped tens of thousands of people get through isolation safely.

In the Fast Company’s 2021 World Changing Ideas Awards, WACS was selected as a finalist in the Health and Wellness category and an honorable mention in the Pandemic Response category.



Read the story behind the making of WACS from PA Consulting.