Congratulations to our friends at Hydrow for making Oprahs Favorite Things List 2021!

From founder Bruce Smith's vision for an innovative, authentic rowing experience to Oprah's Favorite Things, the Hydrow story is as impressive as it gets.


Rowing Reimagined

Hydrow is the first rowing machine in the rapidly expanding connected home fitness market. It recreates the experience of rowing on water, combining a silent resistance system with an integrated display streaming live classes taught by champion rowers. Hydrow's resistance algorithms precisely recreate 'the catch', the feeling of an oar entering water. Combining the engagement of team sports and the serenity of outdoor exercise, it creates an authentic experience for enthusiasts and novices alike. The product's sleek, sculptural form reinvents the traditional look of rowing machines and fits in any home, pivoting easily for vertical storage in tight spaces.


Check out the full story behind the design Hydrow for more.

Read the Case Study