From the beautifully illustrated to the creatively written, and the classically loved to the amusingly offbeat, here’s a list of books inspiring our team (and hopefully you) to reach their goals.
The Essential Design Holiday Wishlist: PART 2
10 more interesting products we're eyeing this season.
We recently sat down with Caroline to learn more about what exactly a design researcher does at Essential as well as to hear more about her story and the path that brought her to our team.
The Essential Design Holiday Wishlist
12 Interesting products that enhance where we live, what we wear and how we play.
Your Products Are Your Brand
Customers are experiencing your brand through your product, checking your promises against your delivery and telling their stories to everyone that’s listening.
Inside the Design: Hydrow
See how our team drew inspiration from classic cars and furniture, how design decisions complimented technical ingenuity, and what it was like working with one of the most innovative sports and fitness technology startups in the world right now.
Designing for All Stakeholders
Understanding, prioritizing, and balancing the opinions of all the key stakeholders in a product development process can be challenging. Here’s some of what we’ve learned about balancing multifaceted stakeholder groups over the years.
5 Traits of Superior Smart Home Devices
While leaders in smart products have begun to emerge, opportunity abounds as very few brands seem to have identified just what makes a superior smart device in the home.
New Frontiers in Connected Health Experiences
A dive into seven trends and technologies that will transform healthcare in the very near future – if they aren’t already.
How to Spark “Next-Gen” Creativity (via strategy+business)
Following a report that creative thinking will be a core capability needed in 2020, Eric McNulty explores just what “creativity” will mean for business leaders. He spoke with several people, including Essential’s Bill Hartman who cited the importance of creativity within defined parameters.